July 15th, 2009
*****************THIS PROJECT IS NO LONGER ACTIVE *******************
I was brought on to ‘Another Harvest Moon’ in order to develop the website and build the social media component of the marketing campaign. This is an exciting opportunity for me to combine my interests in the film and web worlds. You can see the current website and trailer here: http://anotherharvestmoon.com/, although one of the first steps in the project is going to be a complete redesign of the site by Sauce Creative Group. Sauce will provide all the design elements and I …
TAGS:Film . how to . marketing . SEO . social media . WordPress
Categories: Social Marketing, Workshops.
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May 12th, 2009
WordPress has become one of the most powerful and most-used blogging and Content Management Systems in the world in part due to its incredible flexibility and ability to be customized. So it is surprising to learn that the default installation is lacking in a few ways. But because of the great flexibility of WordPress, this is easy to fix in just a few minutes.
After any WordPress installation, there is a series of steps that I take in order to optimize the site, before I even think about what it will look like.
Remove or …
TAGS:SEO . web design resources . website starters . WordPress . WPJumpStart
Categories: Articles, SEO, WordPress, WordPress Tutorials.
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April 11th, 2009
Has anyone else been hearing the controversy over the new DiggBar? Digg has been one of the biggest names in blog and website listing sites for years. Most sites now have the share buttons or even a specific link to ‘Digg This’, allowing visitors to vote on a sitIf your article or site was ‘Dugg’ enough, it could result in a flood of traffic to your site. Recently, they unveiled a new DiggBar feature, which looks and sounds great. It provides a bar at the top of the browser allowing you to share content, ‘Digg’ the page your on, even …
TAGS:diggbar . programming . SEO
Categories: Articles, SEO.
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April 8th, 2009
I receieved an interesting question from one of my photographer friends Gustavo Fernandez today. “Why do some folk have their address as blog.domain.com vs domain.com/blog? Is there a benefit?”
I started to write back, but in doing a couple quick searches in the name of research, I found enough interesting information that I decided to write a post explaining it all.
Subdomains vs Subdirectories
First, let’s …
TAGS:Hosting . Resources . SEO . tips
Categories: Hosting, SEO.
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March 13th, 2009
Danny Brown has been a recent find of mine in the social media and PR world and a great addition to my reading. He is a PR consultant who writes some great articles with a very personal approach.
Continuum or Spectrum?
He recently had an interview with Tom Cunniff. The idea …
TAGS:marketing . Resources . SEO . social media . tips
Categories: Ideas.
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February 1st, 2009
In a post last week, PIFPhoto.com talked about Google’s Keyword tool, one of the great free tools made available by Google for free to help analyze, enhance and promote your website. I left a comment mentioning a site called grader.com, which offers a number of great free tools to analyze your site’s visibility to the search engines. It even offers suggestions for how to improve your site specifically. Lindsay at PIF, asked if I would be interested in writing a guest blogger article going into further detail on using the Website Grader. I was happy …
TAGS:products I endorse . Resources . SEO . tips . web apps
Categories: Blog, How To, SEO.
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January 29th, 2009
After finding and commenting on this post from pifphoto.com, I was contacted by Lindsay from PIF (Pay it Forward) and asked to do a follow up as a guest blogger. I had mentioned a site that I have been using called website.grader.com which does a great job of analyzing your site and grading it’s SEO performance on factors like keywords, incoming links, whether or not you are listed in some of the major search and listing sites. It works as a great starting point for assessing your site’s visibility.
You can read my …
TAGS:guest blog posts . SEO . writing
Categories: Blog.
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January 26th, 2009
The term SEO very simply stands for Search Engine Optimization. Yet most people seem to think it is some magic formula that will drive customers to their site. While the term SEO is still thrown around and still relevant, it is usually misunderstood and I often hear a lot of really outdated and sometimes downright wrong ideas about what SEO is – especially from potential clients. I can’t tell you the number of times someone has asked me how much I charge to add keywords to their site and make them rank #1 on Google. I can tell you that …
TAGS:how to . marketing . SEO
Categories: Ideas, SEO.
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January 26th, 2009
The biggest problem with all this craziness over SEO is that it gets confused with the real goal, which is simply to increase traffic to your site. If you could get meaningful traffic to your site without search engines, would SEO even matter? To take it to another level – think of this: increased traffic eventually leads to a better page ranking, so one of the ways to improve your sites SEO is to get traffic there. But isn’t that why we want SEO? So where do we start?
The Real Goal
Let’s start with our actual goal, which is not to …
TAGS:how to . marketing . SEO
Categories: Ideas, SEO.
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